What is WebP?
WebP is Google's modern image format introduced in 2010, supporting both lossy and lossless compression with transparency. It produces files 25-34% smaller than JPEG and PNG and is supported by all major browsers. WebP has been the go-to modern format for web images since its widespread adoption around 2020.
What is AVIF?
AVIF is the latest generation image format, based on the AV1 video codec. It surpasses WebP in compression efficiency by an additional 20%, and adds support for HDR, 10-bit and 12-bit color depth, and wider color gamuts. AVIF is supported in Chrome, Firefox, Safari, and Edge.
Why Convert WebP to AVIF?
If you are already serving WebP and want even smaller files, AVIF is the logical next step. The additional 20% size reduction compounds across thousands of images, translating to meaningful bandwidth savings and faster page loads. AVIF also future-proofs your image pipeline for HDR displays.
Key Differences Between WebP and AVIF
Both formats support lossy/lossless compression and transparency. AVIF offers better compression ratios, HDR support, wider color gamuts, and film grain synthesis. WebP has faster encoding speeds and marginally broader tooling support. For web delivery, AVIF represents the next evolutionary step beyond WebP.





